Advertise in Perfectly Imperfect
Advertise in Perfectly Imperfect
ABOUT US
Perfectly Imperfect is a newsletter offering “A Taste of Someone’s Taste” from prestigious cultural voices such as Ayo Edebiri, Charli XCX, Michael Imperioli, Rayne Fisher-Quann, Molly Ringwald, Mac Demarco, Lena Dunham, Dasha Nekrasova, John Cale, Julian Casablancas, Jeremy O. Harris, Tim Heidecker, Chloe Cherry, Matty Matheson, Caroline Calloway, and Snail Mail.
You can find our archive here— please email me if you’d like a comped premium subscription for full access to the archive.
Subscribers: ~70,631 (2x growth since December)
Avg Open Rate: ~49%
Avg Post Views: ~51,600 (from email + inbound channels like IG)
Interested in: recommendations, products, deals, music, food, movies, tastemakers, and culture.
Location: New York City, Los Angeles, London, and Chicago
Frequency: (2-4 times a week, 8am EST)
Something to note, Perfectly Imperfect is respected for it’s strong curation and cultural voice, so a cosign from us carries weight beyond CPMs.
You can read about our recommendation reputation in The New York Times (2x), Vanity Fair, The Verge, NPR Morning Edition, Business Insider, Office Mag, Flaunt Mag, and Interview Mag, among others.
OPTIONS AND PRICING
Click here or below to see an example of a primary ad placement.
1 ad per issue.
"Sponsored by BRAND NAME" at the top.
A primary placement right after the intro that contains an image, a few sentences, and a CTA link button.
Same as above, but ran 3x.
If you’re interested in running more than 3 ads, please reach out.
INQUIRE
We’re selective about the advertisers we work with— it helps us keep readers engaged. Please reach out if you’re interested.