#361: Sydney Carlson

Summer Days Between 6:00 - 7:00pm, Saffy’s in East Hollywood, Muffins, and more.

Perfectly Imperfect is a newsletter offering “A Taste of Someone’s Taste” from guests like Charli XCX, John Cale, Julian Casablancas, Lena Dunham, Mac Demarco, Dasha Nekrasova, Tim Heidecker, Ayo Edebiri, Michael Imperioli, Rayne Fisher-Quann, Mel Ottenberg, Chloe Cherry, Matty Matheson, Anna Delvey, The Dare, Caroline Calloway, Snail Mail, and more. Check out our full archive here.

Cool people like cool things, which is why we asked Sydney Carlson to share a taste of her taste on Perfectly Imperfect.

Sydney Carlson is a Los Angeles-based model and entrepreneur who co-founded the viral It Girl brand Wildflower Cases with her mother and sister Devon Lee Carlson. Their phone cases can be spotted on the phones of any given hip Gen Z passerby, your favorite celebrity, the runway with Sandy Liang, or Euphoria, it's nearly impossible to go through a day without seeing one. This year Sydney also kicked off a new cooking video series on Instagram and TikTok where she cooks a chic new meal every Sunday. She tells me that she has a super exciting (and secret) project on the way so stay tuned. Lucky for us, Sydney is here to tell you about what she has been into. 

Without further ado

Sydney Carlson (instagram, tiktok)

🌞 ☮️ ⏱️ the hour from 6:00-7:00pm (in the summer)

This is what I call my peace hour. The most beautiful light fills the room this time everyday, I put on music and just RELAX!! In the midst of a busy day this hour always brings me peace. I purposely take this hour to wind down, read and just be. Highly recommend it. 

🧍🏻‍♀️🧚🏻‍♀️🤸🏻‍♀️ doing more activities alone

This may be easy for some people but is something I had always struggled with. And it turns out the more I exercise that part of myself, the more I'm loving it. Whether it's the grocery store, a solo lunch date or shopping, I'm going to force myself to go out of my comfort zone and do it alone.

🦪🍗🧆 Saffy’s

A restaurant in east hollywood I can't get enough of lately.. Everything is good. Not one thing I wouldn't suggest. The muscles, the hummus, all of the kebabs, I'm literally getting hungry thinking about it. Oh and can't skip out on the soft serve. Trust me!!!!

🧁👩🏻‍🍳🍪 muffins

All and any kind.. Easy to make, warms your heart and soul. Lately I've been putting a brown sugar crumble on top of all my muffins and it changes everything. Blueberry, lemon poppyseed, chocolate chip, just make more muffins. (Your friends and family will love them as surprises too)

🌞🕯️🪻 lighting incense

Lighting an incense in my home suddenly makes me feel x10 better. Is it just me? The smell, the look of the smoke in the air. I’m instantly at peace, my chakras are aligned and all the sudden I have my shit together. My favorites recently are lavender & sandalwood, vanilla rose & vetiver, loban & coconut and of course palo santo.

Bonus recommendation for paid subs from Sydney below! 🩷🦶🏼🩵???