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A TASTE OF TASTE WITH...

Susan Korn (aka Susan Alexandra)

Susan Korn Alexandra on Box Cutters, Labne, Chanteclair Musk Laundry Detergent, and more.

June 8, 2021

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Susan Korn (aka Susan Alexandra)
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New York City’s Susan Korn is the founder & designer of Susan Alexandra, the brand behind the iconic beaded bags, necklaces, and earrings you’ve likely seen your favorite cool person wearing whether it’s Emily Ratajkowski in a custom necklace or Alison Roman rocking the Shrimp Cocktail earrings for her Perfectly Imperfect photo. Alexandra’s fun, maximalist, and colorful designs have been making a huge splash in a scene dominated by minimalism, and this success has lead to her opening a store (coming soon) at 33 Orchard Street in the Lower East Side! Susan has great taste and lucky for us, she’s here to talk about what she’s been into.Without further ado

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I have been in the business of absolutely murdering my poor scissors for years. I put them in the "spread eagle" position and use them to slash open all of my many online purchase boxes. They have been continuously stretched beyond their capabilities. All this has changed since I made the shift to my special box cutter. I bought it at the Ace hardware store on 1st avenue. It wasn't the cheapest but also not the most expensive. It was probably around $12 and it's radically transformed my day to day existence.
Jun 8, 2021

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