#66: Sasha Mutchnik (StarterPacksofNYC)

Sasha Mutchnik on Vintage North Face Puffers, Espresso Powder, Going Blonde, and more.

Cool people like cool things, which is why we asked cool person Sasha Mutchnik to come on Perfectly Imperfect & spread the hot rec wealth.

Sasha is the mastermind behind the popular Instagram page, @StarterPacksofNYC. She has a unique knack for distilling the traits & cliches that make up NYC’s various subcultures into starter packs; so whether you listen to Red Scare or How Long Gone, consider yourself a Foodfluencer, drink martinis at Lucien’s every night, or apparently read this newsletter— you’ve probably been meme’d by her. When she’s not posting on @StarterPacksofNYC, she’s running Cultural Fan Fiction’s social accounts and writing pieces such as The Tensome of Tulum. Sasha has great taste and lucky for us, she’s here to tell us what she’s been into.

Without further ado

Sasha Mutchnik (instagram, twitter)

Hi, I’m Sasha. You probably know me from my Instagram, @StarterPacksofNYC. I guess my memes are all more or less versions of this: a collection of must-have items, as dictated by v…